
K-pop’s biggest superstars just lit up Paris, taking over Fashion Week with unapologetic flair and front-row power. Among those spotted were BTS’ J-Hope aka Jung Hoseok, GOT7’s Jackson Wang and BamBam, and NCT’s Yuta—serving looks for French luxury giant Louis Vuitton. Meanwhile, TWICE’s Sana headlined Prada’s romantic couture this season, stunning in a beautiful black haute couture. Cha Eun Woo made an appearance ahead of his mandatory military enlistment. Jackson Wang, who was as recently touring India for his MAGICMAN 2 release, also flew in. From EXO’s Kai to BamBam and more, idols flaunting bold collabs with global brands continue to dominate both fashion and culture. Here’s a peek at the scene-stealing moments.
BTS J-Hope, Jackson, Yuta and BamBam for LV
On June 22, Hobi dropped a Story on Instagram revealing his plans to headline Paris Fashion Week. The K-pop idol had earlier signed on as a global brand ambassador for Louis Vuitton. For the unversed, BTS as a septet once fronted the brand together before eventually signing individual deals with different labels. The moment he landed in Paris, fans spotted him arriving dressed head-to-toe in one of the brand’s Men’s Spring 2026 Ready-to-Wear pieces. At the event, he was also seen posing with American director Spike Lee and was later spotted leaving LV’s headquarters, where fans had already packed the cobbled streets, waiting to catch a glimpse of their favourite. Later, J-Hope and Jackson were seen striking poses together, with BamBam joining in wearing a dapper leather ensemble and a stunning pair of shades.
— #JHOPE Y JACKSON WANG JUNTOS EN EL DESFILE DE LOUIS VUITTON 🔥
GLOBAL FASHION ICON J-HOPE
J-HOPE AT LV FASHION SHOW#jhopexLouisVuitton#jhopeAtLVFashionShowpic.twitter.com/UMGKxjVvUy— butterfly | bts is back (@bgtflies) June 24, 2025
OMG JHOPE IS HERE LOOK AT HIM !
GLOBAL FASHION ICON J-HOPE
J-HOPE AT LV FASHION SHOW#jhopexLouisVuitton #jhopexLVMenSS26 #LVMENSS26 #ParisFashionWeek #제이홉 #JHOPEpic.twitter.com/42cwh9KQvc— Jiya⁷ BTS FESTA 💜 BTS IS BACK 🔥 (@BTSTJ4SR133) June 24, 2025
BamBam arrived!#BamBamxLVMenSS26 #LVMenSS26
— 𝙏𝙚𝙖𝙢 𝘽𝙖𝙢𝘽𝙖𝙢 𝙎𝙥𝙖𝙘𝙚 ∋∈ (@TeamBamBamSpace) June 24, 2025
Yuta looked striking, twinning with Jackson in a similar pattern, and even took time to interact with fans, pose for fan cams, and accept gifts. Fans quickly took to X (formerly Twitter) with photos and clips of the stars arriving, posing with other big names at the show. Hollywood A-listers such as Jay-Z, Beyoncé, Steve Harvey and Marjorie Elaine Harvey were also in attendance.
💖 Yuta from NCT at the Louis Vuitton Show for the Paris Fashion Week pfw SS26
YUTA ROCKS PFW IN LOUIS VUITTON#LouisVuittonxYUTA #LVMenSS26 @LouisVuitton #유타 #엔씨티 pic.twitter.com/iQ3PaElcNi
— klanci (@klanci_twt) June 24, 2025
Watch TWICE Sana for Prada at Paris Fashion Week
TWICE’s Sana walked the Paris Fashion Week’s red carpet for Prada and instantly landed on the best-dressed radar. The K-pop star stole the show in head-to-toe elegance, with Prada and Dolce & Gabbana rolling out some of the flashiest looks just ahead of the official menswear lineup for Paris Fashion Week 2025.
TWICE’s SANA is an utterly enchanting and breathtakingly ethereal beauty, radiating a mesmerizingly fairy-like aura as she attends the Prada SS26 Menswear Fashion Show, looking absolutely stunningly gorgeous and heart-stoppingly lovely!pic.twitter.com/H6UWdIED7Z
— Pop Core (@TheePopCore) June 22, 2025
Cha Eun Woo at Paris Fashion Week
Mark and ASTRO Cha Eun Woo were seen attending the Yves Saint Laurent Spring-Summer 2026 show. This also marked one of the rare GOT7 reunion moments.
There are people who don’t just walk into a room — they bring it to life.
Tonight, that’s Cha Eunwoo. And the room is Paris.🫅💫CHA EUNWOO FOR SAINT LAURENT SS26#SaintLaurentSS26XChaEunwoo #CHAEUNWOO #차은우 #ParisFashionWeek @CHAEUNWOO_offcl @YSL pic.twitter.com/S7O35YEsmb
— Hajni✨💜Cha Eunwoo 🫶 Yoon Sanha /Fan account/ (@PHajnalka1010) June 24, 2025
This year, Paris Fashion Week will run from June 24 to 29. According to Vogue, around 40 shows and 30 presentations are scheduled to unveil the 2026 collections. More K-pop idols are anticipated in the coming days, with fans eagerly awaiting appearances by other BTS members like Kim Taehyung for Celine, BLACKPINK’s Jisoo for Dior, Jungkook for Calvin Klein, and more to headline the week.